What features does Audiense Insights MCP server provide?

Q: What features does Audiense Insights MCP server provide?

get-reports: Retrieves the list of Audiense insights reports owned by the authenticated user.. get-report-info: Fetches detailed information about a specific intelligence report, including status, segmentation type, audience size, segments, and access links.. get-audience-insights: Retrieves aggregated insights for a given audience, including demographics, behavioral traits, psychographics, and socioeconomic factors.. get-baselines: Retrieves available baseline audiences, optionally filtered by country.. get-categories: Retrieves the list of available affinity categories used in influencer comparisons.. compare-audience-influencers: Compares influencers of a given audience with a baseline; includes affinity, baseline affinity, and uniqueness score along with baseline determination rules.. get-audience-content: Retrieves audience content engagement details including liked content, shared content, and influential content with their sub-elements.. report-summary: Generates a comprehensive summary of an Audiense report, including metadata, audience size, segment details, and top insights/influencers.

Audiense Insights MCP Server 2025: Features & Setup Guide

Overview

Deprecated: This MCP server was designed to let Claude or any MCP-compatible client interact with an Audiense Insights account to retrieve marketing insights and audience analysis from Audiense reports. Built around the Model Context Protocol (MCP), it exposes a set of tools to fetch reports, report details, aggregated audience insights, baseline audiences, affinity categories for influencer comparisons, influencer comparisons against baselines, audience content engagement data, and comprehensive report summaries. Prerequisites include Node.js v18+, the Claude Desktop App, an Audiense Insights account with API credentials, and an optional X/Twitter Bearer Token for enriched influencer data. Configuration via Claude Desktop is supported by adding an Audiense MCP server entry (audiense-insights) with appropriate client credentials and token in the mcpServers section. The server provides commands such as get-reports, get-report-info, get-audience-insights, get-baselines, get-categories, compare-audience-influencers, get-audience-content, and report-summary, each returning JSON results. It also includes predefined prompts (audiense-demo and segment-matching) to guide interactive analysis. The repository is no longer maintained and Audiense explains the remote MCP migration via support ([email protected]).

Features

get-reports

Retrieves the list of Audiense insights reports owned by the authenticated user.

get-report-info

Fetches detailed information about a specific intelligence report, including status, segmentation type, audience size, segments, and access links.

get-audience-insights

Retrieves aggregated insights for a given audience, including demographics, behavioral traits, psychographics, and socioeconomic factors.

get-baselines

Retrieves available baseline audiences, optionally filtered by country.

get-categories

Retrieves the list of available affinity categories used in influencer comparisons.

compare-audience-influencers

Compares influencers of a given audience with a baseline; includes affinity, baseline affinity, and uniqueness score along with baseline determination rules.

get-audience-content

Retrieves audience content engagement details including liked content, shared content, and influential content with their sub-elements.

report-summary

Generates a comprehensive summary of an Audiense report, including metadata, audience size, segment details, and top insights/influencers.