Overview
Lily AI is an enterprise-focused product content optimization platform that uses retail-specific AI models, a proprietary dataset, and an enrichment layer to translate catalogs into shopper-friendly, machine-readable product content. The platform enriches attributes, titles, descriptions, metadata, and schema to improve site search, paid and organic discovery, recommendations, marketplace listings, and ad performance. Lily emphasizes a Data Layer, AI Models, an Enrichment Layer, and Measurement & Analytics to continuously refine outcomes and integrate with existing retail tech stacks.
Key Features
Product Attributes & Taxonomy
Customer-oriented attribute taxonomy (25k+ entries), automatic tagging (30M+ items/year), and synonyms library to translate shopper language into merchant data.
Site Search for Humans
Converts customer phrasing into search-engine-friendly terms to reduce search friction and lift on-site conversion and CTR.
Recommendations & Personalization
AI-powered recommendations combining past behavior, trends, and style signals to increase upsell and cross-sell relevance.
Product Copy Generation
Automated title and description generation aligned to brand voice, optimized for SEO and conversion while aiming to avoid hallucinations.
Filters & Facets / Taxonomy Harmonization
Normalizes attributes across suppliers, enables new filter categories, and integrates with existing filter engines to improve navigation.
Data & Operations Layer + Integrations
A data layer, enrichment layer, measurement & analytics, and application layer supporting bidirectional integrations into downstream systems.
Who Can Use This Tool?
- Brands & Retailers:Enrich product catalogs to improve search discoverability and increase ecommerce conversions.
- Ecommerce Teams:Automate titles, descriptions, and attributes to reduce catalog refresh costs and improve conversions.
- Merchandisers:Normalize taxonomies and attributes across suppliers to enable accurate filters, facets, and analytics.
- Advertising & Paid Media:Optimize product metadata and schema to improve ad relevance, impressions, and CTR.
Pricing Plans
Pricing information is not available yet.
Pros & Cons
✓ Pros
- ✓Strong retail-specific AI: 3B+ training data points and a 25k+ customer-oriented attribute taxonomy (product-attributes page).
- ✓Measurable impact claims: documented lifts for conversions, traffic, CTR, and attribute depth (homepage and ecommerce page).
- ✓Wide functional coverage: site search, recommendations, product copy generation, filters/facets, marketplaces, and ad optimization.
- ✓Integrations and operations focus: built to normalize data across suppliers and integrate with existing retail tech stacks.
✗ Cons
- ✗No public pricing or self-serve plans; appears to be enterprise/custom pricing (contact/sales required).
- ✗Limited public developer documentation or self-serve onboarding found on site.
- ✗As an enterprise product, implementation may require integration effort and data operations resources.
Compare with Alternatives
| Feature | Lily AI | Aidaptive | CopyMonkey |
|---|---|---|---|
| Pricing | N/A | N/A | $24/month |
| Rating | 8.2/10 | 8.0/10 | 8.1/10 |
| Attribute Extraction | Yes | No | Partial |
| Taxonomy Harmonization | Yes | No | No |
| Recommendations Engine | Yes | Yes | No |
| Listing Copy Quality | Strong listing copy | No | Optimized Amazon copy |
| Search Relevance | High search relevance | Predictive search relevance | Amazon SEO-focused relevance |
| Integration Breadth | Extensive integrations | Solid integrations | CSV/API integrations |
| Analytics & Measurement | Yes | Partial | Yes |
Related Articles (13)
Purva Gupta shares on-the-ground London insights, urging brands to optimize product content everywhere—not just GEO—ahead of peak season.
AI-powered shopping is leveling the field; success now hinges on data quality and strategic use of AI, not just access.
Explores how AI and precise product data are redefining luxury advertising and product discovery.
Lily AI announces Purva Gupta as Industry Icon on CXXO's Notable Women in AI 2025 list at the No Ceiling Summit in New Delhi.
Lily AI is a beta conversational sales agent that answers questions, pre-qualifies leads, and books meetings with 24/7 availability.
