Overview
Penny AI is presented on penny.im as a browser extension (Chrome) that acts as an AI shopping assistant. According to the site, it reads product details and reviews to summarize pros and cons, compares prices across stores via a "Similar & Better" feature, and offers 24-hour intelligent online customer service. The site promotes an easy single-click "Add for free" install for the Chrome extension. The public pages reviewed (home, privacy, terms, contact, pricing) indicate a free offering only and list a privacy policy and terms & conditions. Contact email shown on the site is [email protected]. The site claims automated price comparisons and pros/cons summaries, but the coverage and accuracy of those comparisons are not independently verified on the site. Users should review the privacy policy before installing and confirm browser compatibility, supported retailers, and any data-sharing details relevant to their jurisdiction.
Key Features
AI shopping advisor
Provides AI-driven advice for shopping decisions on product pages.
Pros & cons summaries
Reads product details and reviews, then summarizes pros and cons.
Price comparisons
Compares prices across stores via a "Similar & Better" feature to find better options.
24-hour online customer service
Offers 24-hour intelligent online customer support as stated on the site.
Easy install
Promoted as a single-click "Add for free" Chrome extension install.
Smart comparisons
Smart comparison functionality aimed to save time and money.

Who Can Use This Tool?
- Online shoppers:Helps users compare prices and summarizes pros/cons to aid purchasing decisions while shopping online.
- Bargain hunters:Finds similar or better priced options across stores to save time and money when comparing deals.
Pricing Plans
100% free Chrome extension AI shopping assistant.
- ✓Chrome extension install
- ✓AI pros & cons summaries
- ✓Price comparison / Similar & Better feature
- ✓24-hour online customer service
Pros & Cons
✓ Pros
- ✓Free Chrome extension offering (no paid plans listed on site)
- ✓AI-driven pros and cons summaries of products and reviews
- ✓Price comparison across stores via "Similar & Better"
- ✓Promoted easy single-click install and 24-hour online support
✗ Cons
- ✗No paid or enterprise/API plans listed on the site (if required, contact needed)
- ✗Coverage and accuracy of price comparisons and summaries are not independently verified on the site
- ✗Privacy/data-sharing details should be reviewed before installing
- ✗Browser compatibility and supported retailers are not fully detailed on the site
Compare with Alternatives
| Feature | Penny AI | ShopGuru AI (ShopGuru) | Vetted |
|---|---|---|---|
| Pricing | N/A | N/A | N/A |
| Rating | 8.3/10 | 8.4/10 | 8.1/10 |
| Review Insight Depth | Shallow pros and cons summaries | Deep review analysis | Aggregated deep research |
| Price Comparison Scope | Limited retailer coverage | Amazon focused only | Multi source price tracking |
| Conversational Shopping | Partial | Yes | Yes |
| Integration Reach | Browser only extension | Chrome extension only | Broad multi platform and API |
| Personalization Strength | Minimal personalization | Limited personalization | Personalized recommendations |
| Setup Simplicity | Easy install | Easy install | App based easy setup |
| Support Availability | Yes | No | Partial |
| Source Transparency | Partial | Yes | Yes |
Related Articles (5)
Balanced analysis of Penny AI's price comparison features and the pros and cons of smarter shopping.
An AI-powered browser extension that compares prices across stores and summarizes product details to save time and money.
Penny AI automatiserar fakturahantering med AI och Peppol, och låter affärsanvändare styra tolkningen via prompting.
AI-powered Chrome extension that compares prices, summarizes pros and cons, and provides 24/7 product guidance.
Penny is an AI shopping assistant that analyzes products, compares prices, and highlights the best deals to save you time and money online.

