Overview
The New Black is an AI-powered fashion/clothing design platform that helps designers and brands rapidly ideate garments, generate mockups, produce virtual models/try-ons, and export design assets. Core capabilities cited on site and snippets include generative garment concepts from prompts or moodboards, silhouette/color/fabric suggestions, iterative refinement, exportable specs/techpacks/CAD-ready outputs, virtual try-on, AI-generated fashion models with consistent-person/model training, and multiple APIs (fashion design API, virtual-try-on API, color-change API, etc.). The site claims benefits of speeding ideation-to-prototype, reducing sampling waste, and democratizing design tools for independents and brands. Sources used for this summary include the site pages listed in external links below, site search snippets (flagged where applicable), and a LinkedIn company snippet indicating a 2023 founding year. NOTE: some pages returned limited or no raw HTML during extraction; a few items (e.g., certain site-claimed metrics and LinkedIn founding year) were taken from search snippets and should be verified directly on the site or via contact email before purchasing or integrating.
Key Features
Generative garment concepts
Generate garment ideas from text prompts or moodboards to rapidly ideate silhouettes and styles.
Silhouette / color / fabric suggestions
AI suggests silhouettes, colorways, and fabrics to refine designs.
Iterative refinement
Refine generated designs iteratively to converge on desired outcomes.
Exportable specs & techpacks
Export design assets and specifications (techpacks/CAD-ready outputs) for production.
Virtual try-on
Photo-based virtual try-on capability for visualizing garments on models or users.
AI-generated fashion models & consistent-person training
Generate fashion models and support 'consistent person/model' training for coherent multi-image appearance.




Who Can Use This Tool?
- fashion designers:Rapidly ideate, prototype, and export garment designs using AI-assisted generation and techpack exports.
- brands:Speed product development, reduce physical sampling, and test virtual try-ons for campaigns or e-commerce.
- developers / integrators:Integrate fashion-generation, virtual try-on, and color-change capabilities into apps via provided APIs.
Pricing Plans
3 free credits to test the service (trial).
- ✓3 free credits
- ✓Access to core generation features (subject to feature-specific credit usage)
One-time credit pack: +40 credits.
- ✓+40 credits (one-time purchase)
- ✓Credits reportedly do not expire (site-claimed)
One-time credit pack: +100 credits.
- ✓+100 credits (one-time purchase)
- ✓Credits reportedly do not expire (site-claimed)
One-time credit pack: +200 credits. Marked 'Most popular' on pricing page.
- ✓+200 credits (one-time purchase)
- ✓Marked 'Most popular' (site)
One-time credit pack: +500 credits.
- ✓+500 credits (one-time purchase)
- ✓Credits reportedly do not expire (site-claimed)
One-time credit pack: +1000 credits.
- ✓+1000 credits (one-time purchase)
- ✓Credits reportedly do not expire (site-claimed)
Pros & Cons
✓ Pros
- ✓Speeds ideation-to-prototype for designers and brands
- ✓Reduces sampling waste by enabling virtual iterations
- ✓Democratizes advanced design tools for independents and smaller brands
- ✓Multiple integration APIs facilitate embedding features into apps/websites
✗ Cons
- ✗Some pages returned limited or no raw HTML during extraction; parts of this summary rely on search snippets
- ✗Certain site-claimed metrics (e.g., user counts) and pricing details should be independently verified
- ✗Pricing and product offerings may change; confirm latest values on pricing/API pages before purchasing or integrating
Compare with Alternatives
| Feature | The New Black | Veesual | LookBook AI |
|---|---|---|---|
| Pricing | N/A | N/A | $9.99/month |
| Rating | 8.2/10 | 8.3/10 | 8.3/10 |
| Design Fidelity | High-fidelity garment concepts | Commerce-optimized imagery | Avatar-centric styling |
| Virtual Try-on Realism | Photorealistic try-on renders | On-model realistic renders | Photo-based try-on |
| Model Consistency | Yes | Partial | Partial |
| Production Readiness | Yes | Yes | Partial |
| Integration & Widgets | Yes | Yes | Partial |
| Iterative Workflow | Yes | Partial | Partial |
| Asset Export Options | Yes | Yes | Partial |
Related Articles (6)
Step-by-step guide to a back-view AI sketch of white capri leggings with side pockets and a wide waistband.
A minimalist, geometric star logo paired with a light, all-caps sans-serif wordmark for Maison du Nord in charcoal gray.
Explores how The New Black's AI-powered design tool streamlines garment ideation and production workflows.
A COS-inspired AI moodboard example showing minimalism, color, and texture cues to guide brand direction.
An AI-generated clothing sketch of a fitted midi dress featuring a round neckline, short sleeves, and zebra-print fabric.

