Overview
Chorus (acquired by ZoomInfo in 2021, reported acquisition price $575M) is a conversation intelligence platform that captures and analyzes sales calls, meetings and emails to surface coaching moments, deal insights, searchable transcripts, sentiment/topic analysis, and forecasting signals. It is positioned to help revenue teams improve rep coaching, shorten ramp time, increase win rates, and surface voice-of-customer insights. Key capabilities and site findings: transcription and searchable transcripts; moment extraction (coaching moments, objections, win/loss drivers); deal intelligence and forecasting signals; coaching workflows and dashboards; CRM sync and many third-party integrations (Zoom, Salesforce, sales engagement platforms); and an API with endpoints for Conversations, Transcripts, Deals, People, Teams, plus auth and webhooks for integrations. The public pricing page does not list per-seat or per-month prices — Chorus uses tiered/enterprise/custom pricing and asks prospects to contact sales or request a demo for quotes. Operational notes: the /about page returned an S3 NoSuchKey error at the time of collection; mobile site references exist (m.chorus.ai); the site provides blog resources and playbooks. Recommended next steps include requesting a demo for pricing and enterprise quotes, reviewing API docs for integration details and rate limits, checking marketplace connectors for integration validation, and requesting SOC2/compliance and data-residency info from sales for governance/security concerns.
Key Features
Transcription & Search
Automatic call and meeting transcription with searchable transcripts and moment highlighting.
Moment Extraction & Insights
Extracts coaching moments, objections, win/loss drivers, and topic/sentiment signals from conversations.
Deal Intelligence & Forecasting Signals
Surfaces deal-related signals and analytics to inform forecasting and pipeline health.
Coaching Workflows & Dashboards
Coaching workflows, dashboards and playbooks to support rep training and performance improvement.
CRM Sync & Integrations
Native integrations and marketplace connectors for major conferencing and CRM platforms (e.g., Zoom, Salesforce).
API & Webhooks
Public API (Conversations, Transcripts, Deals, People, Teams), auth, webhooks, pagination and sample requests for integration.




Who Can Use This Tool?
- Revenue teams:Use Chorus to improve rep coaching, shorten ramp times, and surface deal and customer insights.
- Engineering teams:Integrate transcripts and insights via the public API and webhooks into dashboards and CRMs.
- Enterprise buyers:Evaluate enterprise features, compliance documentation, and request tailored pricing and security details from sales.
Pricing Plans
Enterprise/custom pricing — contact sales for per-seat or per-month quotes.
- ✓Tiered capabilities
- ✓Enterprise/custom options
- ✓Demo and tailored quote
Pros & Cons
✓ Pros
- ✓Comprehensive conversation intelligence features (transcripts, insights, coaching workflows).
- ✓Public API and webhooks for integration into CRMs and dashboards.
- ✓Wide set of integrations and marketplace connectors (Zoom, Salesforce, etc.).
- ✓Backed by ZoomInfo (acquired 2021), providing enterprise reach and resources.
✗ Cons
- ✗No public line-item pricing or free-trial information — requires contacting sales for quotes.
- ✗/about page returned an S3 NoSuchKey error (possible misconfiguration).
- ✗Public site does not clearly advertise a standalone public free trial or sandbox access.
Compare with Alternatives
| Feature | Chorus | Circleback.ai | Loris |
|---|---|---|---|
| Pricing | N/A | $20.83/month | N/A |
| Rating | 8.0/10 | 8.2/10 | 8.1/10 |
| Real-time Transcription | Yes | Yes | Partial |
| Moment Extraction | Yes | Partial | Partial |
| Deal Intelligence | Yes | No | No |
| Coaching Workflows | Yes | No | No |
| CRM Integration | Yes | Partial | Partial |
| API & SDK | Yes | Yes | Yes |
| Automated QA | No | No | Yes |
| Security & Compliance | Yes | Yes | Yes |
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