Source: information collected from Magical's /ai and related pages. Product positioning: Marketed as "Agentic AI" — autonomous AI agents that perceive, decide, and act on goals to automate workflows, presented as an alternative to brittle RPA. Core promises: scalable, autonomous automation that runs without constant human intervention and that handles nuance and adapts to UI/app changes. Key capabilities: autonomous agents combining LLMs, ML, and enterprise integrations to perform end-to-end tasks; runs on virtual machines for large-scale and batch processing; smart data transformation (date conversions, text extraction/formatting, field mappings, real-time data cleanup); data extraction from unstructured sources including PDFs and form population across apps; one-click setup/jumpstart automations and a fully autonomous mode for continuous 24/7 operations. Reliability features described include daily automated testing, detailed automation logs, adaptive intelligence to tolerate UI changes, and self-healing workflows and error handling. Governance and visibility: audit-ready logs, action tracking, "AI judges" / action scoring, and automation health ratings (also emphasized on homepage). Integration scope references connecting to EHRs, billing systems, and payment gateways, with target use cases in revenue cycle management and other cross-system processes. Industries explicitly called out: Healthcare, Customer Support, Finance, Insurance (example automations include eligibility verification, prior auth, claims management). Security & compliance mentions: SOC 2 and HIPAA compliance referenced on site, SAML SSO, and enterprise security controls. Terms of Service page describes subscription billing flows (Stripe), automatic renewals, cancellation windows, and arbitration terms. Pricing & trials: no public pricing plans for the Agentic AI platform were listed; the site directs prospects to the contact/demo page for pricing/packaging, implying custom pricing via sales. The Text Expander feature (Chrome extension) is presented as free. Gaps and items to confirm with Magical: exact pricing model(s) (per-agent, per-automation, seat vs agent vs usage), tiers, minimums, contract lengths/discounts; availability and terms of free trials, pilots, or proof-of-concept offers; SLA and uptime guarantees and support/escalation paths; detailed security artifacts (SOC 2 report, HIPAA BAA, data residency and encryption specifics, access controls, logging retention); which EHRs, billing systems, and payment gateways are pre-built vs require custom work; availability of APIs, SDKs, or developer documentation; clarification of onboarding/implementation timelines (homepage claim of 3 weeks — ask what that covers); and references/case studies for similar deployments. Recommended next steps collected from the summary: 1) Book a demo via https://www.getmagical.com/contact and request pricing/packaging and a pilot proposal. 2) During the demo, request a written pricing proposal (including setup fees, monthly/run costs, agent licensing), request a pilot statement of work and success criteria, and ask for SOC 2 report / BAA and relevant security documentation if HIPAA applies. 3) Send the integration and SLA checklist to Sales ahead of the demo so they can prepare exact answers. 4) Optionally provide your priority use case (industry, systems to connect, expected throughput) to receive a tailored demo checklist and question list. Links used as sources are listed in external_links. This description only includes items explicitly observed on the site or listed in the collected notes; no additional facts have been inferred or fabricated.